Senior Manager Accenture Strategy and Consulting Bas Rookhuijzen  is an experienced international business manager with a track record of over 20 years creating value at global enterprises based on the relationship between business and IT.  He clearly sees the value of a culture of innovation in combination with the power of the technology.

Previously he was leading Google Clouds Marketing organization in the Benelux. In this role he was responsible for creating a pipeline of innovative and relevant business propositions.  He has worked at Google for 7 years.  Also, Bas is a visiting lecturer at Nyenrode Business Universiteit. The program “Information and Innovation” he has helped to set up and run has been nominated as top four of the most innovative MBA programs in the world by the Association of MBAs (AMBA).

Bas is looking forward to being inspired by the innovative ideas coming forward at this great event, specifically of the fellow panel members